Adam leads the design, development and commissioning of C40’s creative assets and plays a central role in the brand’s vision and future strategy. He is based in London as part of the C40 Brand, Creative and Digital team.

In 2013, Adam graduated from the University of Edinburgh with a MA in French and English Literature. He started his career in media and communications in men’s fashion before moving into environmental technology and social impact.

Having completed Shillington Academy’s integrated graphic design course in 2021, he joined a B Corp communications agency as creative director working with design and creative teams on rebrands and integrated digital campaigns for non-profits, membership organisations and public sector programmes.