Creative campaigns for climate action

C40’s campaigns capture the creativity and courage of people reshaping cities right now. They tell the human stories behind climate action that numbers can’t capture. Mayors and city leaders joining forces with local communities and businesses, artists imagining new futures, workers building the green economy, and residents reshaping their streets.

C40 develops campaigns that:

  • Raise awareness by calling out disinformation and false narratives that undermine climate progress
  • Build public support for ambitious climate policies through compelling storytelling, data, and community engagement
  • Drive a just transition by tracking green job creation and sharing workers’ stories from cities worldwide
  • Engage communities by organising residents, transport workers, and activists around clean air and public transport
  • Inspire through visual storytelling by showcasing urban solutions through film, art, content, and media partnerships
  • Mobilise collective action by uniting cities around science-based targets and ambitious climate commitments

Explore successful approaches to public engagement, creative messaging, partnerships, and strategies that have helped cities turn ambition into action.

Active campaigns

Past campaigns

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